★★★★★ ★★★★★ 4.7/5 (2,400+ reviews)

April™ | Elegant Dress

Sale price$54.95 Regular price$183.00
Save 70%
  • Almost sold out!
  • Free shipping with Canada Post
  • 30-day return guarantee
  • Family-owned since 2000 — Celebrating 25 years
Color: Pink
Size: S
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25 YEARS OF FLORENCE & MAE
TODAY ONLY

Sales have exceeded expectations — our anniversary offer ends tonight.

Time left today:

Final pieces available while “ADD TO CART” is still visible.
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Free shipping with Canada Post

Experience Effortless Elegance!

Introducing the April™ | Elegant Dress, a stunning piece that hugs your silhouette with grace and lightness. This dress promises to elevate your style while providing absolute comfort, making it the perfect addition to your wardrobe.

Why you'll love the April™ | Elegant Dress

  • Timeless Elegance: The open neckline and fluid cut add sophistication, making it suitable for any occasion, day or night.
  • Absolute Comfort: Designed for ease of movement, this dress ensures you feel as good as you look, even on the hottest days.
  • A Flattering Cut for Everyone: The April™ dress enhances all body types, highlighting your curves with elegance and style.
  • Versatile Styling Options: Effortlessly transition from casual to chic by pairing it with sandals or heels and accessories for endless outfit possibilities.

25 Years of Florence & Mae – My dream, your story

In the heart of Toronto, our dream began — two women with one vision: Florence & Mae.

Not just another fashion label, but a place where every woman feels seen, valued, and effortlessly beautiful.


For over 25 years, we’ve carefully selected every piece with passion, detail, and timeless elegance. Each design is created by women, for women — to inspire confidence and grace in everyday life.


Today, we celebrate this milestone — one day only, up to 80% off the entire collection.

Our heartfelt thank you for being part of our story. Because without you, Florence & Mae wouldn’t exist.


Our mission remains the same as the day it began: to create style that doesn’t shout, but speaks — softly, elegantly, and sincerely.

Don’t let this moment pass — celebrate with us and find the piece that tells your story. ✨


Florence & Mae — more than fashion. A feeling, a story, a promise.

Customer Reviews

“I was hesitant to order online, but I’m thrilled I did. The cardigan feels soft, elegant, and truly well-made. It’s become my new favourite piece.”

Margaret L.

Calgary, AB – 1 day ago

“My order arrived beautifully packaged and fit perfectly. The quality is impressive — you can feel the care in every stitch.”

Elaine T.

Calgary, AB – 1 day ago

“The material feels lovely on the skin, and the style is timeless. It’s rare to find clothing that looks this good and feels this comfortable.”

Diane R.

Vancouver, BC – 2 days ago

“Everything from the wrapping to the fit was exceptional. You can tell this was made with real attention to detail — worth every penny.”

Patricia S.

Ottawa, ON – 3 days ago

“This sweater is beautiful and easy to wear. It’s warm yet light, and I’ve already received several compliments.”

Carol M.

Halifax, NS – 1 day ago